Professional social media and content marketing — built by someone who has actually been inside your store — so you can run your business instead of staring at a blank Instagram screen. First month of content delivered in 5 business days.
You didn't open a gun shop to become a content creator. But in 2025, the dealers who show up consistently online are the ones getting the calls, the walk-ins, and the repeat customers. Generic marketing agencies don't understand your business — and it shows.
Between inventory, staff, customers, and compliance, social media is the last thing you get to. Meanwhile, your competitors are showing up in your customers' feeds every day.
Most marketing agencies have never touched an FFL. They use the wrong language, trigger Meta's restrictions, and put your account at risk. One suspension can cost you months of reach.
You could learn social media strategy, content creation, compliance rules, and platform algorithms. Or you could let someone who already knows all of it handle it while you run your store.
Blurry product photos and random posts don't build a customer base. Strategic content — educational, community-driven, professionally produced — does. There's a difference, and most dealers have never seen it.
Riflecraft is a firearms-specialist marketing service run by someone who has spent years building relationships with dealers across the country. We know the culture, the customer, the compliance requirements, and the content that actually drives foot traffic. You get a month of professional content in your first week. Every month after that runs on autopilot.
We speak your language. We know why "home defense" performs better than "self-defense" on Meta. We know the difference between your lever-action customer and your AR customer. That knowledge is baked into every piece of content we create.
Every post is written with Meta's firearms policies in mind. No flagged accounts. No suspended pages. No content you have to pull down. We've built the compliance guardrails so you don't have to think about them.
You fill out one intake form. We handle the rest. Within 5 business days, you have a full month of professional content ready to approve and schedule — not a rough draft, a finished product.
Review and approve content once a month. That's it. No briefing meetings, no back-and-forth, no explaining your business from scratch every quarter. We learn your shop once and deliver consistently from there.
"Client results and testimonials added here after first 30 days of delivery."
Month-to-month. Cancel anytime. You get a full month of content before you decide if it's worth continuing — and it always is.
Both plans include a brand intake session and full onboarding at no additional cost. Setup fee waived for founding clients.
We use every professional tool available to produce the best possible result — same way your best staff member uses every resource they have to serve customers. What you're paying for is industry expertise, compliance knowledge, and the guarantee that your content doesn't get you flagged. The output is what matters. Our clients don't get generic AI content — they get content that sounds like it was written by someone who has been inside gun shops their entire career. Because it was.
If your posting is consistent, strategic, professional, and compliance-vetted — and it's driving real engagement and foot traffic — you're in great shape. Most dealers we talk to post when they remember to, use whatever their staff member happened to photograph, and have no real content strategy. If that's you, the question isn't whether you need this. It's how much time you've been losing trying to do it yourself.
You review and approve everything before it goes live. If something doesn't fit your brand, you tell us and we fix it — no friction, no back-and-forth drama. After the first month, revisions become rare because we've locked in your brand voice and know your audience. Most clients approve the majority of content with minimal changes after month one.
You sign up, fill out a 10-minute intake form, and we take it from there. Your first full month of content lands in your review queue within 5 business days. Not a draft — a finished, approved-for-posting content package ready to go live.
Meta has specific restrictions on how firearms products can be advertised and promoted organically. Wrong language, wrong framing, or wrong imagery can get individual posts removed, reach suppressed, or in serious cases, pages suspended. We've built those guardrails into every piece of content we produce. You never have to wonder if a post is going to get you in trouble.
Yes. No contracts, no cancellation fees, no awkward conversations. If it's not working for you, you cancel. Simple as that. We've built the service to be good enough that cancellation isn't something clients think about — but we'd never lock you in.
Book a free 20-minute strategy call. We'll look at your current presence, tell you exactly what we'd build for you, and you decide if it's worth it. No pressure. No pitch deck.
Book Your Free Strategy CallFirst month of content delivered in 5 business days — or your money back.